Bread Brothers Baking Co. Branding

At Passionfolk, we were tasked with creating a cohesive brand identity for the Casboult family to apply across all of their Geelong bakeries. And so, Bread Brothers Baking Co. was born! It was important to create a brand that was friendly, versatile and modern while still reflecting their classic Aussie bakery that they have been perfecting for over 30 years. Their delicious pies, lunches, sweet treats and coffees can be found seven days a week at 153 Shannon Avenue, Manifold Heights.


Brand direction and marketing by Passionfolk.
Photography by Jo O’Kelly.
(And most importantly!) The delicious food by Bread Brothers Baking Co.